We as Coaches – as a part of the Inspiration Economy – need to learn and teach our clients to play at life rather than work; and if life is a game than what is the object of the game?
Terri Z says the significant distinctions about coaching in the Inspiration Economy is to stop marketing to people’s pain, but rather to their inspiration. Let’s stop worrying about what hurts and let’s reconnect with what inspires.
Coach Dave says he believes people are tired of having their problems marketed to; they want to be talk to in a way that’s inspiring.
Listen in to this fascinating discussion that surrounds this topic of Inspiration Economy, and how thought leaders are beginning to move away from the traditional marketing to pain and problems. This change can begin to shift in changing the language away from work to play.
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